⚠️ Applies to 2.0 version Price Test, URL Redirect Test, Theme Test, Template Test, Shipping Test, Visual Editor Test. Please make sure you're using 2.0 version before referring to this article.
What is Preview test
Preview test lets you switch between groups while browsing through your website, to check exactly how your A/B test will look and behave on your store before any real visitors are involved.
When you create a Preview test, ABConvert writes the test configuration to your live theme. But the test is only visible when you visit your store using a special preview URL that contains your shop's unique preview key. Any visitor who doesn't have that URL sees your store exactly as normal. Nothing changes for them.
This lets you check your test variations in a real environment — with your actual theme, your real product prices, and your third-party apps — before going live.
Which test types support Preview
Price test (Shopify function)
URL redirect test
Shipping test
Template test
Theme test
Visual editor test
How to create a Preview test
Create a new test and fill in your test settings as normal
In final review step, instead of directly clicking "Launch", click "Preview"
Wait for the preview test created, click "Copy" to copy the preview link URL, or "Open" to open it directly in a new tab
In your preview, you’ll also see an ABConvert Preview Widget on the page. You can drag it around and:
If you have more than 1 preview test running, you can select the test you want to test with the dropdown
For each test, switch between test groups in the Test Group section while you browse through your website
To edit test setting during preview, simply go back to previous steps and edit. Then go back to review step and click "Update preview" button to refresh your preview and keep testing,
To launch test after preview, click "Launch test" button to launch your test live and open for customers.
FAQ
Will my customer see the preview test on my website?
No, your customer will not see preview tests on your website.
Preview experiments are only activated for sessions using the URL we provided for you. Real visitors browsing your store normally never use this URL, so the test is completely invisible to them.
How to test my traffic allocation or audience filter in preview tests?
Currently, preview test is only for testing group assignment and to see how the script actually behave on your website. You cannot test traffic allocation or audience targeting filters (country, device, visitor type, etc.) in Preview test.
Can I check analytics data in preview tests?
No, no analytics data is collected during a preview test.