ABConvert offers a range of pricing plans tailored to meet the A/B testing needs of businesses, whether you are just starting out or scaling operations. With three distinct plans—Basic, Advanced, and Plus—ABConvert ensures that users can choose the features that best suit their goals. Below, we break down the details of each plan.
Basic plan
Perfect for newcomers or small-scale testers. Ideal for merchants exploring A/B testing, the Basic plan covers all essentials to get started:
Test content, URL redirects, templates, themes, and checkout experiences
Access to an analytics dashboard to track performance
Upgrade to yearly subscription to unlock price testing feature
This plan gives you the tools to begin experimenting with confidence.
Advanced plan
Built for growing businesses ready to scale optimization. The Advanced plan includes everything in the Basic plan, plus:
Price testing with multi currency support
Shipping rate and threshold testing
Shipping tests require carrier-calculated rates. Shopify Starter and Basic plans do not support this feature.
Prioritized technical support
Dedicated theme integration for seamless design and testing alignment
With hands-on support and more testing flexibility, this plan is ideal for businesses ready to invest in performance-driven growth.
Plus plan
For advanced users and high-volume merchants. The Plus plan is ABConvert's most comprehensive offering, ideal for businesses with advanced needs or high-volume operations. It includes all features from the Basic and Advanced plans, along with:
Everything in Basic + Advanced
Dedicated Slack support for real-time help
One free test store quota for safe, risk-free experimentation
Orders data export for deeper insights into test outcomes
For businesses that rely heavily on data-driven decision-making and need premium support, the Plus plan is a no-brainer. The added features can make a significant difference in optimizing your store's performance.
Subscription Options
ABConvert offers two billing cycles:
Monthly subscription - Billed every 30 days
🌟Recommended🌟 Annual subscription - Billed once per year (with savings compared to monthly)
Start Your Free 14-Day Trial
All plans come with a 14-day free trial, so you can explore ABConvert risk-free. Whether you’re launching your first test or fine-tuning a high-converting store, there’s a plan tailored to your needs.
Choose your plan today and unlock the full potential of your Shopify store with ABConvert!
FAQ
Why Upgrade to Advanced or Plus?
While the Basic plan provides a good starting point, upgrading to Advanced or Plus unlocks critical tools and support that can elevate your A/B testing strategy:
Faster Support: Prioritized technical assistance minimizes downtime and maintains smooth operations.
Enhanced Features: Dedicated Slack support, test store quotas, and data exports provide advanced capabilities that are essential for scaling businesses.
Why can’t I choose a lower plan?
Our pricing plan is segmented by the Shopify plans due to the analytics service we provide and set up complexity.
We will collect every A/B testing related data and our workload increasing with the data as well as the store set up. That’s why we designed our pricing plan in the current way.
If you have special request, we are happy to discuss your plan with you to see what can be best for you.
How to switch to a different plan?
Open ABConvert from your Shopify admin and select Pricing in the left menu
Re-select your new plan from the available options
You will get charged again with the new selected plan. So we recommend switching plans near the end of your billing cycle, because your current subscription stops immediately and we do not issue partial refunds for unused days due to Shopify billing constraints.
You can check your billing cycle in Shopify under Settings > Apps and sales channels > ABConvert > Billing and usage charges
It shows when will the next charge (billing cycle) begin.
Will I lose my A/B tests after changing my plan?
No. Your tests and data remain saved and reconnect automatically when you choose a plan again.