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How to create a theme test
How to create a theme test

This article will guide you on how to create a theme test to improve conversion rate for your store

Jeffrey at ABConvert avatar
Written by Jeffrey at ABConvert
Updated over a week ago

As a user-centric Shopify app, we've constantly received the question on how to test my store theme efficiently.

Therefore, we launch a new test called "Theme Test" for our user to test different theme easily.

The benefit of testing your theme is enormous, and we suggest doing a theme test before any major change to your theme.

In this article, we will guide you step by step to create a theme test to improve your conversion rate.

Step 1 - Create New Test

Navigate to our "Create New Test" tab, you will find a test called "Theme test".

Click "Create Theme Test" and you will be navigated to the create new theme test page.

Step 2 - Set up your test

Give your theme test a proper naming and decide the percentage of traffic splitting between your original theme and test variant.

Step 3 - Select test theme

Select a theme to test against with your original theme. If you are creating the test for the first time, it might take a while to load the screenshot of your theme. This won't impact our test.

You can view each theme by hovering to the variant card and click "View in browser" button.

Step 4 - Launch test

Click "Launch test" button, and you will be navigate to the dashboard once the test is created.

Step 5 - Preview test

There is two ways to preview test:

  • Use preview url in the analytics page

  • Use incognito browser and add ?preview=0 or ?preview=1 in the url. You will be showing different theme.

To this point, we are all set. Give the test some time, and we can analyze the result in the analytics later.


This article guide you on how to create a theme test to optimize your store conversion rate.

If you have any feedback or feature request, feel free to email [email protected] or reach out through the support widget.

Happy testing πŸŽ‰

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